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Back Cover
Camels Cigarettes
They've Got What it Takes
They call 'em "cloud hoppers" - these keen, alert glider pilots of the Army Air
Force. Like so many Americans, they're learning an entirely new job - and proving
they've got what it takes.
On the home front, too, millions are proving that good old American "know how"
just can't be beat! That goes for cigarettes, too. For when you take costlier tobaccos
and that "know how" of blending that produce a slow-burning cigarette, you've got
the cigarette for steady smoking pleasure ... Camels.
Try Camels yourself - you'll find they give you smoking pleasure that holds up,
pack after pack.
First in the Service
With men in the Army, Navy, the Marine Corps, and the Coast Guard, the favorite
cigarette is Camel.(Based on actual sales records in post exchanges and canteens)
Meet the Glider Pilot
His insignia is the airman's wings with the letter "G." His cigarette? This pilot
at the right gives you an idea why men in all the services prefer Camels. Get a
package of Camels and see if they don't suit you to a "T."
R.J. Reynolds Tob. Co., Winston-Salem, N. C.
The "T-Zone"
- where cigarettes are judged
The "T-ZONE" - Taste and Throat - is the proving ground for cigarettes. Only
your taste and throat can decide which cigarette tastes best to you ... and how
it affects your throat. Based on the experience of millions of smokers, we believe
Camels will suit your "T-ZONE" to a "T."
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